TOMS Flagship Store (Coffee, Shoes, and a Work Space)

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I never realized TOMS’ flagship store was located in Venice, California. According to their website, TOMS was actually started in an apartment in Venice Beach, California, so it does seem fitting that their flagship store would be located on Abbot Kinney Blvd. However this is no ordinary TOMS store as it also functions as a coffee shop and work space, along with selling shoes.

Compared to large and flashy flagship stores for other brands, TOMS’ flagship store may appear underwhelming. Personally I found the shop to be cool and laid-back, which fits with the company’s brand and the Venice Beach vibe. Plus TOMS is socially conscious with their coffee, similar to the selling of their shoes and glasses, when you buy their coffee you provide safe water to a person in need.

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